Services

BRAND ANALYSIS:

We analyze how you think, and what makes you different and special. We also plan any next steps:

- Analysis of goals and objectives.

- Analysis of identity elements.

BRAND EXPERIENCE

We apply your brand to its key Touchpoints to create a working and efficient 360o experience:

- Understanding the brand as a globalizing principle

- Application of the brand’s visual language to its main Touchpoints.

- Brand implementation in architectural and virtual environments.

- Internal use Guides: Corporate Culture & Communication

- Objectives, standards and guidelines for employees

- Product and service innovation

BRAND PLATAFORM

We build a solid strategy, as your brand’s foundation:

- Study of the brand positioning and its adequacy:

- Identification of the brand idea, purpose and values.

BRAND MANAGEMENT

We take care of your brand and its coherence:

- Periodical updates and tune-ups.

- Brand image adaptations.

- Expansion of brand resources.

- Management of advertising and Touchpoints.

VISUAL EXPRESSION

We define all the visual components that make up your brand identity, and make it a true visual system:

- Logotype & Sub-brands

- Typography & Tone of Voice

- Corporate color palette

- Photographic Style & Graphic resources